It’s out with the old and in with the new in the Laurel Park clubhouse, as the Stronach Group continues its plans for capital improvements at the track first built in 1911.
Underway is the remodeling of the Wilwyn Theater, which is also getting a new name – Silks. It’s part of the Stronach Group’s plan for continuing to brand its business. Silks will correspond with Silks at Gulfstream Park, but Maryland Jockey Club president and general manager Sal Sinatra said,
“I believe ours will be better.” And when you hear Sinatra describe what’s coming, you might agree with him. New carpet and a new color scheme, he said. But he’s just warming up. There also will be 90 new flat-screen televisions. Nice, but he’s not done.
“The center wall will have a state-of-the-art, high-definition, 17 ½-foot diagonal picture,” he said. “It’s a $70,000 TV. The horses look like they’re going to run over you!”
There will be better carrels, work desks, with granite tops and their own individual lighting. Each desk will have a plug for an iPad or computer – and a headphone system also is being installed.
“Right now we have 20 TVs on the wall with telecasts from various tracks, but you only hear Laurel,” Sinatra said. “We are developing an app where I can program 16 channels. You plug your headphones in and you can hear whatever track you want. No one else has that.
“We’re trying to get the ‘WOW!’ factor. You’ll see it right there. We’re planning to have those earbuds available at guest services. You can bring your own or you can get ours free and they’re yours to keep. I’m hoping people will get them, hold on to them and bring them back each time they come.”
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